T.Donuts – kiosk

The challenge was to develop the conceptual projects of the T.donuts stores, which had received great approval from the public, into kiosks. Our goal was to maintain the playful character associated with moments of well-being and leisure, but with care not to create a childish environment.

The premise was to have a store that was completely “instagrammable”, but at the same time simple, with a balance between the preparation counter, with a neutral palette of materials and finishes, precisely to highlight the multicolored donut display case, and the inviting table areas, with a large panel made up of the brand’s colors and pattern.

The conceptual projects have been very well received and new franchisees have joined, and there are already several rollouts underway.