Care Natural Beauty

The concept is relevant because of its synergistic approach with the sustainability preached by the brand through the sale of organic cosmetics.

Its design is appealing and playful, suitable for compact and seasonal POS, and easily scalable.

The layout was developed for a compact point of sale that could be easily transported as needed. Compact enough to contain the organic cosmetics brand’s product mix in a light and delicate way.

The visual merchandising project was designed with a total focus on product display and experimentation. Access to the products, tutorial communication, decorative and functional elements were designed to enhance the presence of the brand and its portfolio.

Use of sustainable / certified materials. Bicycle frames / MDF panel with melamine laminate.